Eufora Fortifi Strengthening Solution is a restructuring product for chemically treated and damaged hair. This unique leave in product strengthens and increases the elasticity of damaged and chemically treated hair by infusing Human Keratin Protein into the hair shaft. Fortifi brings back the luster of healthy hair while increasing body and manageability and also provides anti-static benefits to prevent flyaway hair. Fortifi offers a sun screen to prevent further damage to the hair. Heat from the blow dryer assists in bonding proteins to the hair shaft but is not required.